KARACHI- PTV Network in collaboration with Cutting Edge Group & Jellyfish launched 1st PTV Sports Lifetime Achievement Awards here on Wednesday January 15th, 2020 at a local hotel.
In a perfectly conceptualised event, six nominees in 21 categories were revealed. For the first time ever in the history of broadcasting any network has taken such an initiative. Six players from Cricket, Field Hockey, Football, Snooker, Squash, Tennis, Table Tennis, Badminton, Kabaddi, Swimming, Weight-Lifting, Basket Ball, Mountaineering, Sailing, Polo, Wrestling, Athletics, Boxing, Best Sportswoman, Best Sportsman, Best Sports Journalist/Commentator, besides in the Distinctions there will be twelve players from different sports rewarded for excellence (world records).
The ceremony started with Zainab Abbas & Shahzad Khan on an impressive set with strong aesthetics explaining the concept of arranging 1st PTV Sports Lifetime Achievement Awards to reincarnate the forgotten stars, to highlight that heroes never die, to reflect on how sports had integrated the society and also how with an early impact Pakistan had dominated the world. It is to provide a platform for future generations to get motivated and to move in life progressively.
There were exclusive documentaries on excellence of Pakistan sports, Brigadier Rodham, Subedar Major Abdul Khaliq, Hissam Ali Haider, the Muhammad brothers were run.
It was an extremely well attended ceremony where MD PTVC dilated upon the need for such an activity and how PTV has been patronising sports in Pakistan. CEO of the Cutting Edge Group explained about their collaboration in hosting the awards and referred towards the main function to be held on February 18th, 2020 at the Convention Centre in Islamabad. The CEO of Cutting Edge Group also appreciated the efforts Jellyfish for their contributions to this event. He also explained the hosting in May-June 2020 of Kashmir Premier League.
Dr. Nauman Niaz Director Sports & Syndication of the PTV & a renowned anchor eloquently went through the sequence of events aired and produced by PTV since it’s inception in 1964 & its role of manifesting the true cultural values. He using his remarkable memory also discussed in comprehensive details the early of impact of great Pakistan sportsmen.
Zainab Abbas & Shahzad Khan fluently explained each nominee supported by strongly made visual citations. Stand ins Murtaza & Mustafa left the house in laughter.
There were interactions with top sportsmen including Sami Ullah, Islahuddin, Sadiq & Shoaib Muhammad, Javed Miandad, Sarfraz Ahmad, Rashid Latif & Shoaib Akhtar were the essence of the she. Zaheer Abbas, Iqbal Qasim, Asad Shafiq, Wasim Bari, Muhammad Yousaf the snooker champion & Salim Jaffer were also present.
An elegantly made award trophy & medallion were unveiled and cake by pie in the Sky was cut as part of the celebrations. The show ended with breathtaking music, the songs sung by Sehr Ali Baga & Aima Baig.
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